Needless to say, nowadays social media provides a great opportunity for every business to build relationship with the audience. By building presence on social platforms, you can get a chance to communicate with your potential customers directly, and if you manage to grab their attention, word of mouth won’t be long in coming. The great thing is that electronic word of mouth spreads more rapidly and massively than traditional word of mouth.
Of course, social media is not the only promotional channel. In one of our previous posts we’ve made a review of tools and techniques to promote your product. By the way, if you want to have such a guide ready at hand – be sure to download our software product promotion guide.Read More